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Sunday, May 23, 4:00 to 6:00 pm (Optional)

Pre-Conference Workshops

Cost: $99.00 per workshop

Instructor: Michael Sabat, Mobile Strategy and Client Services, Mobile Commons

Mobile, particularly SMS, has the capability to reach all citizens. Text messaging is a unique channel because it is the best way to reach both well off as well as poverty stricken populations. For certain groups without Internet access, SMS is the only way to communicate.

This workshop started with the absolute basics and end with completed, working prototypes. Specifically they covered:
1. Texting basics - teaching people how to use their phone
2. Demo live SMS health apps
3. Brainstorm about SMS based health products to build today
4. Actually build and launch prototypes for mobile health products

Over the past two years Michael Sabat has helped launch more than 150 campaigns for public and private health organizations, non profits, media companies and brands. Michael is a regular speaker at organizing and communication conferences and has recently discussed the future of the mobile web on national TV.

Instructors: Doug Solomon, CTO, IDEO & Arna Ionescu, Lead of Connected Health Domain, IDEO

The mobile health industry is challenging. New technologies are not fully vetted, business models are surprisingly ineffective, and products need to seamlessly integrate into people's lives. This workshop focused on that last point, specifically how to leverage human-centered design methodologies to create products that actually work for people. Global design and innovation firm IDEO led a hands-on workshop demonstrating techniques that ensure products and services meet user needs. While the workshop used the pressing social challenge of teen obesity as context, participants left with a toolkit of techniques that can be applied to any business challenge.

Breakfast (provided)

• 8:45 What's Special about Mobile Health?
• 10:05 Brief Introduction to All Speakers
• break - informal meeting and talking
• 10:55 The Sweet Spot of Behavior Change via Mobile Devices

Lunch (provided)

• 1:20 Text Messaging to Promote Health: How to Launch, Measure and Iterate
• break - informal meeting and talking
• 2:50 Designing Mobile Interventions for Results
• break - informal meeting and talking
• 4:15 How Mobile Fits into a Broader Health Landscape

Breakfast (provided)

• 8:45 Mobile Apps for Better Health
• break - informal meeting and talking
• 10:15 Mobile Solutions for Health Crises
• break - informal meeting and talking
• 11:45 Showcase: The Best and Boldest in Mobile Health

Lunch (provided)

• 1:15 Barriers to Progress in Mobile Health
• break - informal meeting and talking
• 2:45 Business Issues in Mobile Health
• break - informal meeting and talking
• 4:10 Next Steps in Mobile Health

Post-Conference Workshop

Hosted by the Institute for the Future (IFTF)
Cost: Free for Mobile Health 2010 attendees (by RSVP only)

IFTF Mobile Health Augmented Reality Workshop

WHO: IFTF Distinguished Fellow Mike Liebhold and IFTF researcher Rachel Maguire, AR experts, invited guests

The Mobile Health 2010 conference will be an exciting event bringing together leading edge practitioners using mobile technologies to improve health outcomes today. But what happens as mobile technologies change?

What can we do to improve health outcomes when critical health data can be overlaid right onto our field of vision? When we can immediately visualize the health effects of our bodies and our communities, how does that change the way we make decisions about our health and well-being?

Augmented-reality technologies are in the earliest stages today but hold the promise to change the way we interact with the world. What could these new capabilities mean for prevention, detection, and disease management? Join the Institute for the Future and a group of AR experts and find out!

Following Mobile Health 2010 at Stanford University, IFTF Distinguished Fellow Mike Liebhold and a team of IFTF researchers will host a group of Augmented-reality experts and invited guests at their Palo Alto offices to discuss, share, design, maybe even demonstrate how augmented reality technologies may support a more ecological understanding of health, resulting in new health interventions and approaches to prevention and care.

WHERE: Institute for the Future, 124 University Ave, Second Floor, Palo Alto, CA 94301

HOW TO ATTEND: Email IFTF to reserve your spot for the Augmented Reality Workshop: mobilehealthAR@iftf.org

More info